Practical advice. Human perspective.
AI Made Simple is about making AI easier to understand and more useful for the people behind a business.
Clarity comes first.
There’s no shortage of excitement around AI. Knowing what deserves your attention is a different matter.
Our approach starts with your goals, your team and the decisions in front of you. We believe good advice should be independent, clear and grounded in practical outcomes.
Whether you’re exploring an idea or working through a specific challenge, the aim is the same: a sensible next step.
Martin Unger
Martin Unger founded AI Made Simple after more than 30 years working in technology, from hands-on software engineering to senior leadership. His experience spans multiple industries, complex systems integration, cloud technologies and the delivery of business-critical solutions.
Having spent his career helping organisations navigate technology and change, Martin now brings that experience to AI, offering straightforward, independent guidance to help businesses understand its potential, adopt it confidently and realise its value.